Paaspop

Branding
/
Illustration
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Logo
(
2017-2021
)
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Paaspop
Overview

A long-standing collaboration between Blend X and Paaspop Festival - a bold, high-energy event held every Easter weekend. Known for its exuberant atmosphere and spectacular stage designs, Paaspop blends music, performance, and spectacle into one unforgettable experience.

Over the years, Blend X has contributed a wide range of work, from print and digital assets to experiential designs that help shape the festival’s iconic, immersive decor. The visual identity consistently draws on themes of amazement, discovery, and astonishment - often echoing the spirit of Las Vegas, vintage circuses, funfairs, and classic showbiz.

A recurring centerpiece in the visual world of Paaspop is the custom-designed character wearing a bowler hat and binoculars - a symbol of wide-eyed wonder and curiosity. This character has evolved across editions, becoming a central figure in the festival’s visual storytelling.

Year
2017-2021
Client
Paaspop Events
Services
Branding
/
Illustration
/
Logo
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