Solar Weekend

Since its debut in 2005, Solar Weekend has stood out as a festival where creativity takes center stage. With a strong emphasis on playful expression and hands-on collaboration, each edition sees artists, designers, and builders come together to shape the visual world of the festival grounds. Blend X has been closely involved with Solar since the very beginning, helping bring its evolving identity to life.

For this edition, the creative concept was rooted in the festival’s core ethos: building. Inspired by the longstanding pay-off Built on Creativity, the visual identity was constructed around three-dimensional illustrated letters from the Solar logo - stacked, layered, and integrated with playful building elements such as blocks, stairs, pencils and a drawing grid.

This approach transformed the flat logo into a vibrant, architectural structure - emphasizing the spirit of construction, collaboration, and imagination that defines Solar. The result was a joyful and dynamic visual language that captured the essence of the festival's hands-on culture.

In addition to the core identity, a refreshed standalone logo was developed at the request of the festival team. This new mark placed special focus on the letter A (for Art), reflecting one of Solar's key pillars and offering a bold new symbol for future editions.

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